Researcher Profile

Researcher Profile

John C. Liechty

John C. Liechty

Professor, Marketing
Scientific Program:Next-Generation Therapies
jcl12@psu.edu

Recent Publications

2021

Howell, JR, Ebbes, P & Liechty, JC 2021, 'Gremlins in the Data: Identifying the Information Content of Research Subjects', Journal of Marketing Research, vol. 58, no. 1, pp. 74-94. https://doi.org/10.1177/0022243720965930

2018

Huang, JZ, Liechty, J & Rossi, M 2018, 'Return smoothing and its implications for performance analysis of hedge funds', Journal of Finance and Data Science, vol. 4, no. 4, pp. 203-222. https://doi.org/10.1016/j.jfds.2018.05.002

Clinical Trials Search


Children (age < 18 years)
Adults (age >= 18 years)